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Printed literature

Literature can be designed in many different shapes and sizes, examples of the main kinds we produce are listed below:
  • Brochure graphic design
  • Folder graphic design
  • Insert graphic design
  • Flyer graphic design
  • Direct Mail graphic design
  • Report graphic design
  • Magazine graphic design
  • Newsletter graphic design
  • Booklet graphic design
  • Catalogue graphic design
Whatever the type of literature required we always have a focus on clear communication with the audience.
We can create and develop literature from scratch or from existing styles.
What’s special about what we offer in terms of design here is where appropriate we can implement what we call a ‘themed picture approach’. This is where when creating more than one cover or section we aim to provide a picture and a word theme that strongly promotes the subject matter and provides a vehicle to carry across all other marketing activities such as advertising and website etc. This method is not only cost effective but far more successful at building stronger brands due to the increased exposure it creates.
Examples of this can be seen within the ‘showcase’ section of this website for clients such as Heald Solicitors, Pool.net, MG Training, and AFP Consulting.
In some cases though where the product or service is more easily represented we may choose to photograph this and develop a theme through a photographic style rather than subject matter. A good example is Beebys where we have captured the strengths of the company by showing their smart, cleanly dressed and uniformed staff doing their jobs efficiently via quality commissioned photography. This has proved a strong message and selling point over their competitors to their audience.
Often the need for personalisation is required for items such as report covers and proposal documents. Here we find the solution of professionally printed covers coupled with the supply of designed Microsoft Word templates perfect so titles and contact details can be overprinted in black. Examples of this can be seen within the ‘Showcase’ section of this website for AFP Consulting and the Haycock Hotel.
We handle the whole process from concept through to print involving all the disciplines necessary such as design, copywriting, photography and printing.
© Titman Firth 2006